Author: Nidhi

Ashish Chanchalani Subscribers-28.7M Niche- Vines and Comedy Ashish Chanchalani is a Delhi based content creator who with his amazing vine skills took up the internet by storm when YouTube was still rising. His funny take on daily life of a kid with his family and his experiences as...

Marketing campaigns on Instagram have taken a lot of forms these days. From reels to creatives to live feed chats and hashtags, it's been a long and creative journey for influencers and celebrities alike to discover the fun of Instagram marketing campaigns. Many campaigns run a...

Marketing in general is just a way to grab the attention of potential consumers to amplify the brand's assets and image. Influencer marketing has emerged as a potential and powerful alternative to upgrade marketing strategies for the upcoming decades. Creating trending marketing campaigns is not...

Marketing has taken a lot of forms, extending to numerous niches and catering exclusively to a variety of industries. Leveraging the world of social media platforms, influencer marketing has also risen to an all-time high in the past few years. Many top influencer marketing agencies devise...

Pandemic has made us experience the loner life, and our best companion was- OTT platforms. OTT platforms have exponentially climbed the entertainment ladder and given us some of the best content pieces over the last 4-5 years. "Over-The-Top" content platforms do justify their acronym with the...

Justifying the "Content is King" tagline, OTT platforms have taken the entertainment world by storm. Several OTT platforms have integrated multiple genres and languages to diversify their user base and that is one of the main reasons why OTT platforms saw their rise to fame...

Opening your TV to enjoy a relaxing time? Or listening to Spotify to groove out your day? Each of these things has one thing that consciously appears and influences our decisions daily- Celebrity campaigns and endorsements. Each of us have somewhat related and followed all the...

After the Infamous TikTok ban in India, Instagram Reels soon overpowered the social media platforms to host creators all across the country. Curating and promoting some of the best influencer campaigns, some of the top influencer marketing agencies have now mapped their algorithms to gain...